The AI Reputation Playbook
Online Reputation Management for Your AI Resume
“Your AI resume already exists. The only question is who is writing it.” A practitioner playbook on the profile AI models assemble about you when someone asks, and how to audit, feed, correct and compound it deliberately. Co-written by nine practitioners in SEO, reputation management and AI visibility, including Peter Victor Jones.
Kindle & Google Play Books · 12 chapters · 9 co-authors
- Book Name
- Online Reputation Management for Your AI Resume
- Authors
- AI James Dooley, Scott Keever, Jesper Nissen, Kasra Dash, Mike Lovatt, Paul Truscott, Peter Victor Jones, Stewart Vickers and Dan M. Jones
- Publisher
- Omnipressent
- Format
- Kindle edition and Google Play Books ebook
- Print Length
- 25 pages
- Date Published
- 12 September 2026
- Language
- English
- Chapters
- 12 chapters, a shared playbook with no individual bylines
- ASIN
- B0HJMLHR26
- Google Books ID
- Q5UMEgAAQBAJ
- Genre
- Business & Economics, E-Commerce, Search Engine Optimization
- Official Website
- onlinereputationmanagementforyourairesume.com
Co-Authors of Online Reputation Management for Your AI Resume
All nine practitioners who wrote Online Reputation Management for Your AI Resume.
AI James Dooley
Digital Avatar And Spokesperson Of LLM Leads
AI James Dooley is the digital avatar of James Dooley, the serial entrepreneur from Manchester who founded FatRank, PromoSEO and LLM Leads. Described as the UK's first AI influencer entrepreneur, the avatar was chosen as a case study in the book for its challenging starting position: a brand new entity with no history, sharing a name similar to an established human counterpart.
Visit aijamesdooley.co.uk/about-ai-james-dooley →
Scott Keever
Founder And CEO Of Keever SEO
Scott Keever is an internationally recognised authority in online reputation management, SEO and AI-driven digital strategy. He founded Keever SEO in 2015, a multi-award-winning digital marketing agency, and is a member of the Forbes Agency Council.
Visit scott-keever.com →
Jesper Nissen
SEO Consultant, Software Developer And SaaS Founder
Jesper Nissen is a Danish SEO consultant, software developer and SaaS founder based in Aalborg, Denmark. He founded SEO Danmark ApS, which creates search optimisation software including SchemaWriter.ai, YACSS, PrimeIndexer and SomePoster, holds a physics degree, and organises the YACSS SEO Conference.
Visit jespernissen.com →
Kasra Dash
Entrepreneur And SEO Consultant
Kasra Dash is an entrepreneur and SEO consultant based in Manchester. He founded The Masterminders, an annual SEO and digital marketing conference in Manchester, and mySEO.app, and hosts The Business Dash With Kasra on YouTube.
Visit kasradash.com →
Mike Lovatt
Semantic SEO Specialist And Owner Of OnTheBallBets
Mike Lovatt brings nearly two decades of SEO expertise, focused on making businesses discoverable through traditional and AI powered search engines. He operates OnTheBallBets, a UK bookmaker comparison platform, through his French company M & B Marketing SARL.
Visit mikelovatt.com →
Paul Truscott
Search Measurement Analyst
Paul Truscott is a search measurement analyst with formal training in financial technical analysis. He holds the IFTA Certified Financial Technician designation and won the Bronwen Wood Memorial Prize for outstanding international research, has generated over 150,000 leads for home service businesses, and developed proprietary frameworks including Citation RSI, Entity Support and Resistance, Visibility Bollinger Bands and Visibility Drawdown.
Visit paultruscott.com →
Peter Victor Jones
AI SEO And Lead Generation Specialist
Peter Victor Jones is an AI SEO and lead generation specialist based in Aberdeenshire, Scotland, who has worked in search since 2008. He developed the ECHO framework and introduced the concepts of Entity Confidence and Share of Answer, and is co-director of ADI Leak Detection, managing a hyperlocal lead generation network spanning over 4,000 town-level websites.
Visit petervjones.com →
Stewart Vickers (AKA SEO Jesus)
AI SEO Specialist And Founder Of Serpply
Stewart Vickers, known online as "SEO Jesus", is a British AI SEO expert, entrepreneur and founder of Serpply, an SEO and digital marketing company. He develops AI agents and automation systems that apply artificial intelligence to SEO, marketing, content and business operations, and is an international SEO speaker.
Visit stewartvickers.com →
Dan M. Jones
SEO Consultant And Founder Of On Top Marketing
Dan M. Jones is an SEO expert with 13 years of experience who founded Manchester's On Top Marketing, known for results driven strategies that help businesses increase their AI visibility, rankings in Google and leads. He created the SEO Demystified course and authored What Is SEO?, sharing proven SEO strategies through training and YouTube content.
Visit danmjones.com →Where To Buy
Ebook, available worldwide.
No Kindle needed. Read it in the free Kindle or Google Play Books app, or straight in your browser.
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Online Reputation Management for Your AI Resume FAQs
What is an AI resume?
An AI resume is the profile an AI model assembles about you or your business when someone asks, built from everything the model can retrieve and remember. It functions like a traditional resume but includes unrequested references, unphrased history and internet-generated character assessments.
Who is reading my AI resume?
The audience includes buyers, employers, recruiters, partners, investors, lenders, journalists, podcasters and potential colleagues. These readers consult it at critical decision points and treat it as personal research, typically without notifying you.
Can I delete or opt out of my AI resume?
No deletion or opt-out exists. You can only participate or abstain, and abstaining means the internet writes it for you. Minimal profiles signal insignificance and lose in comparative evaluations.
Does suppression still work?
No. Traditional burial strategies relied on limited visibility, but models do not have a page two. They read past page one, past page ten, and synthesise all discoverable information comprehensively.
How do I audit my AI resume?
Query ChatGPT, Claude, Gemini and Perplexity with buyer and employer questions, review the answers critically, and note which sources get cited. The book says the audit takes an evening.
What is an entity home and why does the book say it matters most?
It's a controlled-site page documenting your complete record: identity, services, clientele, history and affiliations. It functions as the single highest-leverage page for AI reputation management by giving AI models one place to reconcile sources against.
How long does it take to change what the machines say about me?
Retrieval changes can appear within days to weeks, pattern shifts require months, and training updates follow each model's own release schedule, which is beyond your control.
Who wrote Online Reputation Management for Your AI Resume?
Nine practitioners: AI James Dooley, Scott Keever, Jesper Nissen, Kasra Dash, Mike Lovatt, Paul Truscott, Peter Victor Jones, Stewart Vickers and Dan M. Jones. All twelve chapters are a shared playbook, with no individual chapter bylines. The book was published by Omnipressent.