
The AI Brand Domination Playbook
LLM Mastery: How AI Recommends Brands for LLM Domination
Right now an AI model is answering a buying question about your market, and for most brands the answer is silence. Customers now ask ChatGPT, Claude, Gemini, Perplexity and Grok what to buy, who to trust and which brand to choose, and the models answer with names. LLM Mastery is the method for becoming the name the machines say, built on running the same questions across every model, one variable at a time, logged verbatim, month after month. Co-written by seven practitioners in SEO, AI visibility and lead generation, including Peter Victor Jones.
Kindle & Google Books · 7 co-authors
- Book Name
- LLM Mastery: How AI Recommends Brands for LLM Domination
- Authors
- AI James Dooley, Jabez Reuben, Mike Lovatt, Paul Truscott, Peter Victor Jones, Charles Floate and Rollo Unden
- Publisher
- Omnipressent
- Format
- Kindle Edition
- Print Length
- 20 pages
- Date Published
- 24 September 2026
- Language
- English
- ASIN
- B0HKR7SDCJ
- Google Books ID
- FQwQEgAAQBAJ
Inside LLM Mastery
Every claim was checked against the models before it was written down. The authors interrogate every LLM on the market weekly and keep only what the machines confirm.
How LLMs actually answer
The memory layer, the retrieval layer and the synthesis step, and how each is won on its own timescale.
The four-stage recommendation pipeline
Recognise, evidence, confidence, name, and how to find the stage where your brand falls out.
AI consensus
Why one model naming you is luck, every model naming you is a moat, and how to build for the jury.
The Test Test Test method
The prompt bank, the verbatim log and the monthly cadence you can start this week.
The five research datasets
Fan-out queries, reasoning data, cited sources, winners and sub-categories, harvested free from every answer.
Listicle frameworks for AI crawlers
The format machines borrow rankings from, engineered to survive extraction.
Entity foundations and off-page signals
Why evidence only counts when the machines can attach it to you.
The five money queries
Competitor, comparison, alternative, pricing and review, where buyers are won or quietly lost.
Measuring LLM domination
Presence, framing, consensus, fan-out coverage and citation share, then the seven-step playbook that ties it together.
Co-Authors of LLM Mastery
All seven practitioners who wrote LLM Mastery: How AI Recommends Brands for LLM Domination.

AI James Dooley
Digital Avatar And Spokesperson Of LLM Leads
AI James Dooley is the digital avatar of James Dooley, the serial entrepreneur from Manchester who founded FatRank, PromoSEO and LLM Leads, and the UK's first AI influencer entrepreneur.
Visit aijamesdooley.co.uk/about-ai-james-dooley →
Jabez Reuben
Founder Of LLM Mastery And The Blueprints
Jabez Reuben is the founder of LLM Mastery and The Blueprints. Originally from India and based in Chiang Mai for more than twelve years, he built The Blueprints from a link building agency into a full-stack SEO partner spanning Thailand, the UK and the Philippines, and evolved its Link Building Mastery conference into LLM Mastery.
Visit www.linkedin.com/in/jabezreuben →
Mike Lovatt
Semantic SEO Specialist And Owner Of OnTheBallBets
Mike Lovatt has twenty years of experience in SEO and specialises in making businesses discoverable across both traditional and AI powered search engines. He owns OnTheBallBets, the UK bookmaker comparison platform, which he runs through his French company M & B Marketing SARL in one of the most competitive sectors in search.
Visit mikelovatt.com →
Paul Truscott
Search Measurement Analyst
Paul Truscott trained as a financial technical analyst before he ever optimised a page, earning the IFTA Certified Financial Technician designation and the Bronwen Wood Memorial Prize for the best paper internationally. He has since generated more than 150,000 leads for home service businesses and created original search measurement frameworks including Citation RSI.
Visit paultruscott.com →
Peter Victor Jones
AI SEO And Lead Generation Specialist
Peter Victor Jones has worked in search since 2008 and created the ECHO framework along with the concepts of Entity Confidence and Share of Answer. He is co-director of ADI Leak Solutions and marketing director for a national home services brand, and the lead generation systems he has built across SEO and Google Ads bring in more than twenty thousand leads a year.
Visit petervjones.com →
Charles Floate
SEO Entrepreneur & Founder Of SEO A.I. Agency
Charles Floate first gained attention for his "The God of SEO" blog, publishing case studies from ranking sites in organic search that shook the industry. He now runs SEO A.I. Agency, offering e-commerce SEO services, and has published close to 500 blog posts across the SEO industry.
Visit www.charlesfloate.com →
Rollo Unden
SEO Entrepreneur & Software Founder
Rollo Unden started in SEO, went deep into automation, and eventually learned to build software properly because the tools he wanted didn't exist. He builds and operates revenue generating web properties and develops SEO software including Rapid Indexer.
Visit rollounden.com →Where To Buy
Ebook, available worldwide.
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